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Competitive Intelligence
Definition - Competitive intelligence (CI) is the process of monitoring the competitive landscape in a given marketplace.
Our unique competitive intelligence practice enables our clients the ability to make informed decisions to better compete. Foster Beck Associates CI practice is a continuous course of action that involving the legal and ethical collection of information, analysis that enable a client company to use actionable intelligence to make strategic decisions.
| How does your competition position their product offerings? What is their "value proposition"? |
| Are you compensating your employees at the level necessary to attract and retain the best and brightest- What do your competitors pay their employees? |
| Is the infrastructure you are utilizing consistent with what the successful companies in your space have implemented and how can you streamline your team? |
| What type of incentive plans and motivators both monetarily and "feel good" do your competitors use with positive results. |
| Knowing more about the other players in your industry can mean the difference between business true and consistent success, and business failure. |
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